Tag Archives: social media marketing

How to Use the Internet to Promote Your Business Without Getting Distracted

Remember a few years ago when social media marketing was being touted as a cheap promotional strategy that would level the playing field for small business? How times have changed! Today, using the Internet and social media to promote your business has become a necessity that typically turns into a costly draw on your time, [...]

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How To Make Location-Based Social Media Work for Your Business
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Now that interest and enthusiasm for daily deals sites, such as Groupon, LivingSocial, and Google Offers have begun to wane, a new wave of social media of platforms lies in their wake. Location-based services, such as Yelp and Foursquare are being heavily targeted to small businesses as a way to increase sales and customer engagement. [...]

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Should You Bring Multiple Authors into Your Business Blog?

If your online business marketing strategy includes a business blog, then you may want to consider bringing in multiple authors for your content. Now, here I’m not talking about having the occasional guest poster, though there are definitely many benefits to such a setup. What I’m referring to is a team of writers, who may [...]

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