What is Foursquare and How Can Your Business Use It?

For about a year now, the blogosphere has been abuzz about the virtues and possibilities of Foursquare. For those of you who are still unacquainted with the social networking app and how it can be used in your business, here is a brief primer.   Foursquare is a neat social networking application that allows you [...]

How to Generate Cheap Publicity for Your Small Business

Generating publicity is a major part of any small business marketing campaign. But when tight budgets meet up with lack of know how, many excellent opportunities can go to waste. Small business owners looking to expand their marketing tactics on a shoe string may want to consider these options:  Send out a press release. Expanding [...]

Essential Small Business Twitter Tips: A Compilation

Small business owners wondering how they can harness the power of Twitter to increase sales and build their business connections can find several great lists floating around the web. For example, check out here, here and here. Almost all of these tips essentially boil down to one point: success with Twitter as a business tool [...]