Changing the Logo for Your Small Business

Why?
Almost all businesses have a logo, whether it was designed by a professional, or simply the company name in a special font and color. Some are just graphic, some just text - others are a combination. The importance of your logo depends on a lot of factors, not the least of which is [...]

Running a Successful Restaurant: The Menu Format

Because such a large percentage of small businesses are restaurants, I would like to make a dedicated series of posts to running a successful restaurants. There will be a post for this series about once every week or two. Please email me requests for specific topics.
Like most small businesses, restaurants require perfection (or near [...]

Free Marketing Through Social Networking Sites

Did you know that you can use social networking sites to promote your business?  This is true whether you have a hair salon, a restaurant, a bar or an auto shop.  Social Networking sites (like MySpace ) are free and are a great way to advertise, build, and maintain your customer base.
A quick search on myspace [...]