After Amazon.com announced that it will be offering same-day deliveries (albeit in limited locations) the retail world has been abuzz. Many believe (quite understandably) that the push for same-day delivery by the online mega-retailer may hurt local brick and mortar stores. But if you own a small shop and see that you are in the [...]
As the economy continues to struggle, many small business owners are finding that they have to compete more and more for consumers’ attention and wallets. It’s no secret that price can be a huge motivator in people’s minds today as they go about making their purchase decisions. In an attempt to keep their sales levels up, many [...]
Success depends on how effectively you can differentiate your products, services, and solutions from those offered by your competitors. In order to build and maintain your unique selling point among customers, you need to be aware of what your competition is doing. Although “spying” is an extreme term, focused attention and research on your competitors [...]
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