Small Businesses, Tap Into the Power of Collective Buying

Collective buying, or group buying, is a new trend that benefits businesses and consumers alike. Group buying websites, such as www.groupon.com, offer discounts on goods and services. Unlike traditional coupon sites, they encourage consumers to spread the buzz and bring in other customers by guaranteeing the bargains only if enough customers take advantage of the [...]

5 Creative Marketing Strategies That Work

With holiday sales slumping across the board and consumer confidence holding at all-time lows, some small businesses are finding creative ways to keep customers coming and buying. If you are looking for ways to revamp your marketing strategy without straining your budget here are five techniques that work. And as you can see from the [...]